Speaker
Jacek Kniaz
Regional Enterprise Director CEE, Teads
With over 15 years in the digital landscape, Jacek has navigated the industry from agency, e-commerce, and publisher perspectives. Now at Teads, the omnichannel outcomes platform for the open internet, he focuses on delivering seamless solutions across multiple screens and environments. Teads Ad Manager is the first platform to provide advertisers and agencies with direct, self-serve access to multiple OEMs within the CTV Homescreen space, redefining the reach and impact of Connected TV advertising. Teads now also empowers partners with native Attention measurement for CTV Homescreen, expanding its partnership with Lumen and furthering its media expertise.
Presentation Title
The Omnichannel Effect: How CTV drives business outcomes
CTV is no longer an exotic trend to watch, but a fully-fledged, ever-growing part of modern digital advertising. To successfully leverage its advantages, we must understand the change in users’ media consumption and the multi-screen reality they face every day. In this keynote, we will together master the omnichannel matrix. Discover the friction-free solutions required to turn fragmented attention into a high-impact strategy.