“Powering Performance Beyond Search & Social”

Emir Cagan, Country Manager Africa, Türkiye & Baltics, Taboola
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“From Strategy to Impact: Unified Buying & Measurement in Action”

Katerina Asimakopoulou, Programmatic & AdOps Senior Director, Relevance Digital Agency
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“Post-Cookie, Post-Hype: What Media Teams Really Think in 2025”

Sarah Coften, Head of Innovation & Digital Strategy, Smithfield Agency
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“The omni-channel outcomes platform for the open internet”

Bastian Sarott, CTV Business Lead (DACH, CEE, IL, NL & Nordics) & Strategic Account Director, Teads
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“Omnichannel Odyssey – navigating consumer journey and delivering results in a fragmented landscape”

Adrian Biciu, Commercial Director, Balkans, AdForm
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“Creative and human Connection in the Age of AI”

Philip Mahler, Chief Marketing Officer, Eskimi
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“Marketing solutions powered by Google Vertex AI: Real use cases”

Evelina Founti, Head of Google Marketing Platform, Admixer Advertising Greece
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“How El País Navigates the Future of Programmatic Advertising”

Brice Fevrier, Yield Management & Monetization Partners Director, El Pais/Prisa Media
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