Sol Saltiel

Sol co-founded Cabtivo, an in-car digital out of home mobile network (DOOH) featuring custom-built digital screens with proprietary software, deployed in taxis across Attica Region, with plans for expansion into new markets.
Experience includes senior roles at Publicis Groupe and Magnet Advertising, driving growth strategies and leading high-impact campaigns.

Founder & Managing Partner of Fast River Ltd., a ad tech & digital marketing hub based in Athens, Greece, specializing in Native Advertising, Programmatic Display, DOOH, In-App Video, Mobility ads, In-Game ads, Audio ads, Roblox ads and experiences, and AI-powered video content solutions in major sports events, and recently in Agentic AI solutions for websites and e-commerce. Fast River delivers innovative, data-driven strategies that position brands and advertisers at the forefront of the digital advertising landscape using the latest technologies via exclusive partnerships from around the world.